BEHIND THE CLOUD

BEHIND THE CLOUD

INTERROGATING DIGITAL TECHNOLOGIES

Dates

Feb 8, 2023 – May 12, 2023

Location

10 Waverly Place, corner of Waverly & Mercer on NYU's campus

Hours

Tues-Fri
11 AM - 5 PM

Artificial intelligence, surveillance mechanisms, and communications infrastructures contour the essence of our world and how we experience daily life. Often made invisible, as if they were always naturalized aspects of our collective existence, these technologies inevitably inform the way we present ourselves, engage with others, and view the world beyond our immediate vicinity. In Behind the Cloud, artists explore our relationships with digital technologies and interrogate various systems of control through a wide array of media: programming software, crowdfunding sites, video, photography, algorithms, sculpture, printmaking, and social media.

Jezabeth Roca Gonzalez explores how social media and other digital communications allow us to connect virtually across varying degrees of distance and often in fragmented ways, fueling complicated notions of diaspora. Everything is connected through Google Earth, as Liliana Farber’s works imply, linking the corporation’s insatiable thirst for data, the precision of machine learning, and the historic obsessions and violence of early colonialism. Using data collected from 3D lidar scans of a youth detention center in Lansing, Michigan, Dan Paz & Aviva Avnisan map the architecture of the facility from the outside in, gesturing towards the history of panoptic surveillance. Through an analysis of contemporary pop culture, specifically Hollywood movies depicting Black people, Dennis Delgado’s work underscores the role of facial recognition, corporate surveillance apparatus, and predictive policing as it affects Black people and activist groups more broadly. Their artworks consider how these technologies routinely mine and sell our information to the highest bidder, abstracted as terabytes of data hosted on offshore server farms, mirroring other architectures of incarceration. The work of Michael Menchaca approaches this question through memetic aesthetics, using satire to heighten the absurdity of racial profiling, for-profit detention centers, and the hyper-militarization of the US/Mexico border. Also incorporating a sense of humor, Steffi Faircloth’s work destabilizes the authority of the border through the sensorial memetics of ASMR. Adán De La Garza analyzes the nature of surveillance and enacts a “subversion of authority through the aesthetics of authority.” As an act of refusal, De La Garza uses a GoPro or a mock surveillance camera to monitor and block the vantage point of ubiquitous surveillance technology that watches us passing through TSA security or on the street. Bahareh Khoshooee’s constantly evolving sculpture, Everchanging Facade, layers projected images pulled from her Instagram––many of them referencing trends and objects of desire rooted in Iranian culture––onto an ever-changing sculptural form that is gestural and intuitive, playing with the idea of the “cloud.” Maximizing on white liberal guilt during the 2016 US election, RaFia Santana’s multimedia project #PAYBLACKTiME was a radical redistribution of wealth in the form of free Seamless/GrubHub meals for Black and Brown people, paid for by white people through crowdfunding organized by the artist, appropriating platforms like PayPal to do so.

In our age of information, corporations and government bodies fuel their empires through data mining and collection in order to keep tabs on citizens and target them with algorithmic advertising. The artists in Behind the Cloud examine, in divergent ways, how these technologies feel omnipresent and an inescapable byproduct of participating in everyday life. They also underscore how these technologies work in tandem with the agendas of corporations, governments, and other systems of control. These artists offer an awareness of the system we exist in while encouraging us as viewers to question, delve deeper, and activate our own individual and collective responses.

VIEW THE EXHIBITION

Behind the Cloud Exhibition Essay

Written by Alex Santana and Marissa Del Toro

A cloud is intangible, always present, but a seemingly unnoticeable aspect of everyday life. A cloud is simply there, a pillow in the sky that blankets all our lives. It’s a universal presence, visible to every person despite their individual power, geography, or sightline. In Jordan Peele’s 2022 blockbuster film Nope, the cloud is the antagonist. We refuse to say villain here because it’s almost as if the cloud operates independently from any of the humans acting below it. It is an imposing presence, its scope reaching seemingly beyond comprehension. The only way the cloud can be stopped is to capture its ineffable essence using analog photography. There is a metaphor here about the cloud that contours all of our lives today–about its knowledge, its incessant watchful gaze, and its capacity to reproduce our own reflections, sometimes distorted but always appealing to our subconscious desires, insecurities, and fears.

Behind the Cloud spotlights the work of nine artists whose video, software, photography, algorithms, sculpture, and social media function to criticize and disrupt the supposed neutrality of the cloud we so easily overlook or refuse to see at times. Included artists interrogate the realities of what sociologist Ruha Benjamin describes as the “The New Jim Code: the employment of new technologies that reflect and reproduce existing inequities but that are promoted and perceived as more objective or progressive than the discriminatory systems of a previous era.” In our age of disinformation, where deep fakes and face filters are more real than the news, the artists in Behind the Cloud question the inequities structurally coded in various technologies. Ultimately, they speak on how code, data, and technology can frame, distort, and contour our physical reality as a system of social control.

BEHIND THE CLOUD: INTERROGATING DIGITAL TECHNOLOGIES

BEHIND THE CLOUD: INTERROGATING DIGITAL TECHNOLOGIES

Opening Reception

Wednesday, February 8, 2023
5:00 PM - 7:30 PM

Artist Panel

Wednesday, May 3, 2023
5:00 PM - 7:00 PM

Meet The Curators

Marissa Del Toro 

Marissa Del Toro is Assistant Director of Exhibitions and Programs at NXTHVN in New Haven, CT. Since 2021, Del Toro has also worked with Museums Moving Forward as Co-Director of Research and Director of Communications. Previously, she served as 2021-2022 Curatorial Fellow at NXTHVN and as the 2018-2020 Diversifying Art Museum Leadership Initiative (DAMLI) Curatorial Fellow at Phoenix Art Museum. She holds her MA in Art History from the University of Texas at San Antonio, and is originally from Southern California, where she received her BA in Art History from the University of California, Riverside.

Alex Santana

Alex Santana is a writer and curator with an interest in conceptual art, political intervention, and public participation. Currently based in New York, she has held research positions at the Smithsonian American Art Museum, the Newcomb Art Museum, and Mana Contemporary. Her interviews and essays have been published by CUE Art Foundation, The Brooklyn Rail, Precog Magazine, Artsy, and The Latinx Project.

Exhibition Website Design by Jessy V. CASTILLO, RARA MATTER